Advanced Analytics: Companies Introduce Data-Driven Decision-Making

Advanced analytics and business intelligence are drivers for changes in business processes, decision-making, and work culture. A new report by Reply shows that decision-makers should therefore deal with innovations in self-service BI, cloud, automation and AI.

Reply has the new trend report on transforming business intelligence and advanced analytics with the proprietary AI-supported trend platform Sonarcreated. This analyzes over 50 million sources such as international specialist media, scientific publications and patent applications in recent years to identify future trends. According to the research, self-service BI marks the shift towards integrated self-service analytics solutions. Further development in this area will be determined by the movements of Bot & Voice-Assisted BI, Intelligent Business Alerts and Low/No-Code Development. They enable the creation of analyzes and reports without programming knowledge and thus form the basis for data democratization – cross-departmental access to information at all hierarchical levels for data-based decisions.

Advanced Analytics Through Data Processing In The Cloud

In addition, cloud processing and performance are the keys to AI-based automation of process flows for processing exponentially increasing data volumes and complex calculations with advanced analytics. Shared computing resources in the cloud are more efficient and meet the rapidly growing demand for on-demand computing power with flexible terms. 5G technology offers a further increase in performance: It enables distributed and parallel processing by combining edge and cloud systems.

The added value of BI and advanced analytics for companies is significant: In combination with cloud computing, automation and AI, data can be converted into relevant insights and actions. They offer a fast route to business-critical insights, support automated decision-making, make increasing complexity manageable and bring transparency to business processes. Last but not least, they help to identify and predict market dynamics so that the performance of companies can be increased in the long term.

Intelligent Decisions Based On Analysis Of Information

“As we increasingly live in a world of hyper-automation, we can overcome limitations in the processing and analysis of data that result from increasing complexity. Automated and AI-based systems feed the results into output systems and allow intelligent decisions based on analysis information. Such systems help to develop sustainable perspectives and competitive advantages and are an indispensable part of the further development of companies”.

The trend report on BI and advanced analytics is part of a series on AI and CX, logistics, autonomous things, new interfaces, automotive & mobility in e-commerce and 5G. Reply develops and implements solutions based on new communication channels and digital media. Consisting of a network of specialized companies, Reply supports the fields of telecommunications and media, industry and services, banking and insurance and public administration in the definition and development of business models driven by the new paradigms of AI, big data, cloud computing, digital media and Internet of Things are made possible. 

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